Management And Accounting Web

Fannie Mae's Strategy Map

Provided by James R. Martin, Ph.D., CMA
Professor Emeritus, University of South Florida

Kaplan & Norton 2001 | Strategy Main Page | Strategy Graphics Main Page

FannieMae's Strategy Map

Kaplan, R. S. and D. P. Norton. 2001. The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment. Harvard Business School Press. (Summary).